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Results: 4
Towards an Insight Into Customer Behavior in Virtual Brand Communities
This study aims at exploring the effects of customer’s personal factors and characteristics of brand community on customers’ behaviors in virtual brand community. The data were collected from customers of virtual brand...
Published by: IGI Global
Customers' Perceived Value, Satisfaction, and Loyalty in Online Securities Trading
Information and telecommunication technologies, together with the Internet, are completely changing the ways securities brokerages provide their products and services to customers. This study, conducted in a newly emerging...
Published by: IGI Global
The Relationship Between Corporate Social Responsibility and Customer Loyalty
This study was conducted to investigate the relationship between corporate social responsibility and customers’ loyalty. The study first reviewed previous research and developed hypotheses related to the research survey data...
Published by: IGI Global
An Enhanced Multi-Frequency Distorted Born Iterative Method for Ultrasound Tomography Based on Fundamental Tone and Overtones
Conventional Distorted Born Iterative Method (DBIM) using single frequency has low resolution and is prone to creating images with high-contrast subjects. We propose a productive frequency combination method to better result in...
Published by: IGI Global